What Is The Value Of Social Media Engagement?

What Is The Value Of Social Media Engagement?.

By:  Kyle Wong founder and CEO of Pixlee.

Social media measurement shifting towards measuring conversations

The CMO Survey ran a study that asked CMOs to share the metrics that they were using to evaluate social media. You can see an interesting breakdown of the results below:

social media metrics

This entry was posted in MARKET DATA and tagged , , . Bookmark the permalink.